Scratch
The banner asks for a simple gesture instead of another passive glance.
Why SkratchAds
An impression should feel like an invitation.
SkratchAds turns familiar banner space into a moment people can touch, reveal, and remember. The format stays compact. The experience becomes active.
The shift
becomes
One small interaction
A more memorable path through an ad.
Reveal
A win or non-winning outcome gives the interaction a clear payoff.
Continue
Winners redeem their prize while everyone else can continue to the advertiser.
Built for both sides
Better attention without demanding more space.
Advertisers get measurable engagement and a direct connection between creative, interaction, and outcome.
Publishers get a familiar placement format with an experience designed to earn attention rather than interrupt it.
Early days, clear direction
Help shape what interactive advertising can become.
We are building with early advertisers and publishers who want to test something more engaging.